Top-grosser Chinese film "Never Say Die" showing in the Philippines on February 28

 

Chinese films were considered crowd favorites in the foreign film entertainment scene especially with themes leaning toward romcom, action and supernatural even before KPOP domination here in the Philippines. Filipino audience looked forward to watching films that star Jackie Chan, Samo Hung, Yuen Biao, Cynthia Luster, and Jet Li amongst the many Chinese superstars. Another instance was during the height of the Mexican telenovelas in the country in the early 1990s, Chinese series Meteor Garden starring F4 was such a big hit on television. 

Chinese movie followers or even those who crave for fresh films are in for a hilarious treat as the recent blockbuster top grosser in China and Hong Kong over the recent months will now be shown in the country. Never Say Die will leave you excited all throughout the film and will have you laughing your heart out as Ai Lun (Edison) and Ma Li (Xiao Xiao) bring you a mixture of all the elements you love in a Chinese film; Action, RomCom and Supernatural all in one movie. The film is the highest-grossing in China in 2017 with a whopping US$334 million recorded in the box office.

Never Say Die surpassed the US$250 million earned by Jackie Chan’s film Kung Fu Yoga last year, to become the biggest single-territory grosser among all live-action comedies ever released.

Never Say Die is a movie about a has-been Ultimate Fighting King (UFK) boxer who can’t seem to get a good fight and a celebrity journalist who is caught it in a bad romance and how destiny allowed them to straighten their acts as they switch bodies and embark in a series of misadventures to fix their intertwined predicament. 

Never Say Die Trailer

Directed by Yang Song & Chiyu Zhang, the film is an adaptation from a stage play produced by Happy Mahua Pictures, a popular comedy troupes following the success of Goodbye Mr. Loser which incidentally also starred the two.

This feel-good film will definitely awaken the Chinese movie aficionado in you. Distributed in the country by Creative Products Corporation and released by Star Cinema. Never Say Die is showing in cinemas nationwide starting February 28, 2018.

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