Wednesday, June 12, 2013

Yahoo! launches the 3rd OMG! Awards in the Philippines

Yahoo! Philippines launched on June 4, 2013 the 3rd Yahoo! OMG! Awards by announcing this year’s nominees list. OMG! is very unique as it recognizes this year’s hottest and popular celebrities powered by fans. Yahoo! OMG! Awards has 106 nominees in 22 categories, honoring the Philippines’ favorite celebs, emerging stars and dedicated fans in the field of music, film, radio and television, who have been most-searched on Yahoo! Philippines search engine. These are the people who have caught the attention of the Filipino audience over the past year.

For the first time, the Yahoo! OMG! Awards is co-presented by McCafé. 

The awarding ceremony is scheduled on July 19. The event gives users a chance to vote for their favorite stars on Yahoo!’s popular entertainment news site, OMG!and see them up close and personal during a star-studded, glamorous evening.

“In the last two years, Yahoo! OMG! Awards has received a phenomenal response in the country, drawing the Philippines’ brightest stars, celebrities, and fans alike. The success of Yahoo! OMG! Awards once again underscores that when it comes to creating daily connections to news and entertainment content, Yahoo! is the online users’ destination of choice,” says Kate Delos Reyes, Country Manager and Country Editor of Yahoo! Philippines.

Filipinos are passionate about showbiz and entertainment and this is exactly what Yahoo! caters to with OMG!. The Yahoo! OMG! Awards is their way of giving back to us users by offering us a platform to support and rally behind our favorite stars.

Mike Constantino, Deputy Country Sales Director added, “The phenomenal advertiser interest around OMG! is a strong testament of the way Yahoo! connects brands to their audiences. We are very excited to have marquee brands like McCafé, Magnum, Cream Silk and Colgate Optic White partner with us for the event.”

Yahoo! OMG! Awards 2013

A look through this year’s nominees shows that stars rock but fans rule. Unlike any other awards event, fan support is recognized through the Fan Club of the Year. Classic favorites are included in the roster but there are a few surprising additions including: Ryzza Mae Dizon of Eat Bulaga and now host of her own daily talk show, The Ryzza Mae Show; Xaijian Jaranilla, Mutya Orquia and Xyriel Manabat (ABS-CBN) and Mona Louise Rey (GMA) for the Yahoo! OMG! Child Star of the Year

Two films featuring John Lloyd Cruz, The Mistress and It Takes a Man and a Woman, are vying for the OMG! Movie of the Year along with Brillante Mendoza’s Thy Womb, Star Cinema’s Sisterakas and One More Try.

There are even offbeat choices for Love Team of the Year, actual celebrity team-ups fighting for the crown with the fictional couple played by Jodi Sta. Maria and Richard Yap on ABS-CBN’s Please Be Careful with My Heart, Maya and Sir Chief. 

Voting for nominees is open online via Yahoo's OMG Awards page and via text messaging OMG HELP to 2910 to all networks from now until July 12, 2013. The purple carpet awards night on July 19, 2013 will be held at the Mall of Asia Arena. Tickets are available free at any SM Cinema outlet.

Follow Yahoo! OMG! Awards: with hashtag: #omgawardsph

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