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Thursday, March 11, 2010

Kraft Eden sets a new Guiness World Record

 * click the image for larger view *

Note: The photos from the event that took place in Araneta Coliseum on December 14, 2009 were downloaded from Daily Mail Online

If there’s one distinguishing feature about the Pinoy, it’s that they love a challenge. We have epic tales of Lam-Ang conquering various tasks and earning his place in the mythic pantheon of Filipino heroes. We sought our independence from Spain, from America and other countries that sought to subjugate us. In the 20th century we distinguished ourselves with EDSA 1 or the first People Power Revolution. After years of preparation, not only did we have an all-Filipino team conquering Mt. Everest  but an all-Pinay team as well after a few years! These real-life victories have been underscored with a sense of joy, achievement and pride.
 
Baked Cheese Potato
We also have other characteristics that define us as a nation: the achievements of our inventors and artists.  Through their creativity, originality, inventiveness, ingenuity, and innovativeness, they contributed in giving the country a sense of pride. Mr. Ramon del Rosario is the man we thank for the "karaoke”. Lea Salonga defined the title role of Miss Saigon on the West End and Broadway. Rafe Totengco conquered the hearts of fashionistas all over the world with his accessories, while Brillante Mendoza triumphed in Cannes for “Kinatay.”
   
Cheese Choco Pancake
 
And when it comes to putting our country in the record books, imagination and resourcefulness is what our culinary geniuses brought honor to our country and another Guiness World Record: crafting over 5,000 (yes, that's more than FIVE THOUSAND) dishes using cheese, besting the previous Guinness world record of 4,668 set by India. This is made known to the world on the first week of March 2010.
  
Cheese Omelette
 
Last December 14, 2009, cooking enthusiasts, culinary students, kusineros, chefs and foodies were gathered together for one battle royale featuring cheese, with Kraft Eden products demonstrating their versatility in various dishes, from the savory to the sweet. They created, invented and innovated more than 5,000 unique dishes using Kraft Eden cheese. at Araneta Coliseum in Cubao, Quezon City. Unfortunately, I wasn't able to attend this breakthrough event because I got terribly sick of unceasing fever and cough.

 Cheese Burger Soup
 
In a country that loves fiestas, with various culinary traditions from many regions and 7,107 islands, where almost any snack worth enjoying can be improved with the addition of cheese: ensaymada, puto, bibingka, pichi-pichi – coming up with over 5,000 dishes is a piece of --- cheese!

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